Can it be true? For many who lived through the 1970s, that decade was far from glamorous. This was a time when Benny Hill was a staple of primetime television, Margaret Thatcher rose to power and Top of the Pops showcased the stage outfits of Abba. With a wardrobe of flares, platforms and oversized collars, it’s often called the decade that taste forgot. It was a decade whose entire popular culture was made possible by the sexual revolution of the ’60s, and when that let loose, freedom was the word of the day. Farrah Fawcett hair was de rigueur, and of course, Mary Tyler Moore was on the tube every night.
Style-wise, fashion, for the first time, started to democratize itself, and denim became the national uniform. There were spandex jeans, leopard-print bikinis, and gold lame cowboy boots, and looking back it wasn’t that tacky.
If you cared about fashion, like I did, chances are, Fiorucci was on your style map. It had a cappuccino bar, and a vibe that was more souk than department store or boutique. Fiorucci wasn’t cheap, but it wasn’t fashion-with-a-capital-F expensive, either. I remember buying myself some jeans and a t-shirt with the trademark Fiorucci cherubs on it, and feeling like I was totally part of the magic. Kool with a capital K.
We can’t bring back Fiorucci, not the Me decade, but we can bring back the looks from the 70’s, as a reminder that it’s time to dust off your fringe and flares.